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Channel: Ken Doctor – Peter Krasilovsky's Insights on Local Digital Marketing
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Public Radio: A Local Media Competitor?

National Public Radio has been recently getting more aggressive in promoting sponsorship packages in advertising industry trades. Indeed, NPR has positioned itself as an advertising alternative to...

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Outsell: Digital News More Cannibalistic Than Complementary

Digital media is more cannibalistic than complementary, and seriously eating into the demand for traditional news sources such as newspapers, TV and news magazines, according to the third annual...

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Local Onliner Book Review: Ken Doctor’s ‘Newsonomics’

The debate about the future of journalism reached the height of silliness last year when journalist-turned-banker Steven Rattner suggested that The New York Times be subsidized by the government like...

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The Remains of The Newspaper Business (and Ken Doctor’s Take)

Newsonomics’ Ken Doctor Over the past 20 years, we’ve viewed newspapers as “the leading laboratory” of interactive local media. While the funding and execution could always have been greater,...

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